EUROPE welcomes its second Element hotel – Starwood’s green brand – with the February opening of Element Amsterdam.
The property is in Amsterdam’s Zuidas neighbourhood, occupying a former office building at the Gelderlandplein shopping mall remodelled to feature 160 studios and suites, with the address offering “eco-minded sensibilities” allowing guests to indulge in sustainable living while travelling for business or pleasure.
Every one of Element Amsterdam guestrooms boast a fully-equipped kitchenette, flexible living space, the signature “Westin Heavenly Bed” and spa-inspired bathroom with the hotel’s two restaurants – My Place and Carrots &Co. – using sustainable ingredients and providing a selection of healthy options throughout the day.
There’s also the grab-and-go pantry that’s always open, allowing guests to buy everything needed to make meals in the comfort of their room, while those staying in-house can start their day with a complimentary healthy breakfast.
“We introduced the Element brand into Europe in 2014, with Element Frankfurt Airport Hotel, shaking up the traditional extended-stay experience for healthy active global travellers,” said Starwood boss Michael Wale.
“Element Amsterdam offers a fresh new option for travellers who want a bright, energizing environment, great design and everything they need for smart, sustainable living.”
Element is making a name as an industry pioneer in the “eco-space” by offering travellers an innovative update of the traditional hotel experience with natural light, modern design, healthy options and green sensibilities to deliver accommodation ideal for those staying a few days or a few weeks.
Guests can explore Amsterdam with Element’s complimentary bikes, as well as catch up with loved ones or work using the complimentary wifi throughout the hotel, and the destination features “SPG keyless” which is the industry-first keyless-entry system letting guests use smartphones to access their suite.
To date there are 22 Element hotels around the world with 19 in North America, two in Europe, and one in China.